Thesis Defense: The Brand Factory

On October 24, Fabienne Berger-Remy publicly defended her thesis entitled “The Making of Brands: Between Construction Processes and Translation Phenomena, How Brand Identity is Shaped by Organizations”

She obtained the proposal for the thesis prize as well as the grant proposal for publication.

Research Director: Mrs Géraldine Michel

Professor, IAE Paris, University Paris 1 Panthéon-Sorbonne

Rapporteurs: Mrs Delphine Manceau, Professor, ESCP Europe

Mr Eric Vernette, Professor, University Toulouse 1 Capitole

Suffragant: Mr. Pierre-Louis Dubois, Professor, University Montpellier 2

Jean-Noël Kapferer, Professor, HEC Paris

Congratulations again to Fabienne for your original defense, touching and strong emotions!