Thesis Defense: The Brand Factory


On October 24, Fabienne Berger-Remy publicly defended her thesis entitled « The Making of Brands: Between Construction Processes and Translation Phenomena, How Brand Identity is Shaped by Organizations »

She obtained the proposal for the thesis prize as well as the grant proposal for publication.

Research Director: Mrs Géraldine Michel

Professor, IAE Paris, University Paris 1 Panthéon-Sorbonne

Rapporteurs: Mrs Delphine Manceau, Professor, ESCP Europe

Mr Eric Vernette, Professor, University Toulouse 1 Capitole

Suffragant: Mr. Pierre-Louis Dubois, Professor, University Montpellier 2

Jean-Noël Kapferer, Professor, HEC Paris

Congratulations again to Fabienne for your original defense, touching and strong emotions!